For seven years, Urban Popup founder Marie-Claire Aarts lived in Hong Kong, Saigon and Bangkok, where she advised on market entry in Southeast Asia. She can still be found there regularly, but spends time in Africa too.
She understands the challenges of emerging economies and can conduct complex primary research in:
- China and Southeast Asia
- West Africa and Horn of Africa.
Due to her Asian knowledge, companies impacted by China's Belt and Road initiative could especially benefit from her experience.
What we can do for you
Urban Popup accelerates innovative solutions and new technologies introduction that solve problems. We recognise your specific potential, but also identify the barriers that impede progress - and we are happy to help you remove these hurdles, such as:
- cultural miscommunication
- political reluctance
- hidden agendas
- avoidable administrative procedures
- conflicting regulations
New technologies in emerging countries
Innovations are changing life as we know it, but particularly in emerging economies, technologies like solar energy can tip the scale for a faster and more sustainable growth - creating value in the broad sense of the word.